Activate your data for personalized shopping experiences

November 8. 2023 | 2 p.m. EST

Activate Your Data for Personalized Shopping Experiences

Connected Commerce with Adobe Commerce and Merkle’s Merkury

What you’ll learn

Not only can personalization enhance the customer experience, but it can boost year-over-year revenue growth by 1.7x.

We've partnered with Adobe to provide a seamless commerce experience. Merkle’s product and vertical expertise, combined with Adobe's tech stack, allow us to help you optimize data collection, management, segmentation, personalization, and activation to streamline your shopper’s journey.

Watch our webinar with Adobe and Merkle experts, now available on demand, to learn:

How Adobe and Merkle tools simultaneously create actionable customer profiles and audiences.
Ways to activate rich data to generate compelling, personalized shopping experiences for customers.
Best practices for implementing personalization with both Adobe and Merkle.

Our presenters

Rohan Bhatt

Senior Product Marketing Manager, Adobe

Mason Poelker

Adobe Commerce Solution Architect, Merkle

Explore these resources

Press Release

Merkle Named Leader in Adobe Cloud Professional Services in the IDC MarketScape

Merkle, dentsu's experience-led, data-driven experience transformation consultancy, today announced its designation as Leader in the IDC MarketScape: Worldwide Adobe Experience Cloud Professional Services 2024-2025 Vendor Assessment.
PRESS RELEASE

Merkle Becomes First Agency Partner to Deploy Adobe Mix Modeler in Evolution of Deep Partnership Alliance

Merkle, dentsu's leading customer experience transformation consultancy, announced a major milestone in its partnership with Adobe as the first agency partner to deploy Adobe’s Mix Modeler technology to help clients optimize spend and marketing investments.
BLOG POST

Adobe accredited Merkle’s digital commerce excellence with Adobe APAC Commerce Specialization

We are thrilled to announce that Merkle continues to hold its Adobe Commerce Specialization for the Asia-Pacific (APAC) region accredited by our technology partner Adobe. As an Adobe Platinum Solution Partner and Adobe ISV partner, this acknowledgement further cements our position as a top-tier provider of digital commerce solutions in Asia.
PRESS RELEASE

PAC recognizes Merkle as ‘Best in Class’ in Europe for Adobe & Salesforce

Two reports, conducted by market research company PAC (Pierre Audoin Consultants), recognise Merkle as an industry innovator across a range of different sectors, facilitated by CX solutions from Adobe and Salesforce.
Best in Class’ in Adobe PAC Innovation RADAR

PAC evaluated leading IT services partners across Adobe’s four most important industry sectors in Europe and recognised Merkle as an industry innovator driving change for customers across a range of different sectors.
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How to Build an Effective Content Strategy with Adobe

Hear from experts at Adobe & Merkle who will explain how to seamlessly introduce a new way of working, and hear first-hand their experiences of using a content supply chain to supercharge results.
Merkle ‘Best in Class’ in Salesforce PAC Innovation RADAR

PAC evaluated leading IT services partners across Salesforce’s four most important industry sectors in Europe and recognised Merkle as an industry innovator driving change for customers across a range of different sectors.
Blog

Enhancing Voice of the Customer Programs with AI

Today’s leading brands are focused on delivering effortless experiences, tailor-made journeys, and personalized offerings. To effectively assess ever-changing customer expectations, a robust and mature Voice of the Customer (VoC) program is essential for all organizations.
Adobe summit March 2024: The future of AI, Edge and Content Supply Chain
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What are Adobe Edge Delivery Services and how can it help brands improve content production?