Making the Most of Your Data: Navigating the New Healthcare Data Landscape

Nov 1, 2023 | 2 p.m. EDT

Making the Most of Your Data: Navigating the New Healthcare

Data plays a vital role in the healthcare industry, from delivering more effective treatments to industry-wide innovation. But recent regulations, such as new HIPAA requirements, are changing data tracking and collection. Learn how Merkle helps healthcare marketers build safer, stronger data solutions while complying with new healthcare regulations.

In this on-demand webinar, you’ll learn:

How the evolving HIPAA privacy and security landscape impact marketers
Tips to optimize data management strategies while complying with new HHS regulations
Merkle’s solution to help brands securely implement a HIPAA-compliant platform within the current ecosystem

Our presenters

Frank Lee

Sr. Director Analytics, Merkle

Grace Atherton

Technology Strategy Manager, Merkle

Content relevant to this event

PRESS RELEASE

Dentsu enhances integrated customer experience management offerings in Southeast Asia with launch of Merkle in Thailand

Dentsu International (dentsu) is accelerating the growth of its customer experience management (CXM) capabilities in Southeast Asia (SEA) with the launch of Merkle in Thailand, expanding its unparalleled integrated CX growth solutions spanning across borders.
Unlock the Power of Personalization with Adobe Experience Platform, AWS, and Merkle's Bring Your Own Model Accelerator
EBOOK

2024 CX Imperatives: Winning in Today’s Experience Economy: What CX Leaders do Differently

How do CX leaders organize their teams? How do they integrate their technology? What is their approach to AI? Find out in our CX Imperatives Report: What CX Leaders Do Differently
EBOOK

2024 CX Imperatives: From Customer Engagement to Customer Empowerment

What makes a great brand experience? What have consumers come to expect? And are you meeting those expectations? Find out in our CX Imperatives Report: From Customer Engagement to Customer Empowerment.
Demo

Unbeatable Time to Value with Merkle’s Flexible Composable Accelerator

The Composable Commerce Accelerator Demo helps eCommerce leaders prepare for a composable approach and highlights how this solution delivers on frontend performance, CX innovation, and responsiveness to change.
Event

Adobe Summit 2024

Merkle, a diamond sponsor of the 2024 Adobe Global Summit, will host two speaking sessions during the event. Businesses will learn how to maximize the full benefits of the Adobe stack, capitalize on investments, and power the experience economy.
EBOOK

2024 Loyalty Barometer Report

The 2024 Loyalty Barometer Report uncovers what consumers want and how marketers can build their loyalty strategy to meet evolving customer expectations.
EBOOK

2024 CX Imperatives

Merkle conducted a global survey of 2,100 consumers and 820 business leaders to learn about their attitudes, expectations, and activation of customer experiences. Access our reports today to get an in-depth look at the CX landscape and to learn how you can elevate your own CX strategy today.
BLOG

Salesforce Data Cloud: More Than a CDP

Salesforce has a lofty vision for Data Cloud: to turn it from a simple customer data platform into a piece of its industry-leading CRM platform. We help illustrate how Salesforce is turning it into more than just another CDP.
Event

Merkle Martech Academy

The only Salesforce immersive learning experience built by Merkle for the marketers’ community.