The CIO’s Case for Customer Service

How customer service can win back time and revenue

Disparate customer service technologies are a time suck and a lost opportunity to win back revenue with customer satisfaction. How do we know?

  • 90% of customer service leaders reported that customer expectations have increased to an all-time high, according to HubSpot
  • Live Agent found an average of three different systems are used by agents to support customers.

Your customer service team is likely jumping between far too many disparate platforms to solve customer issues and it’s simply not cost-effective to have all those separate systems when you could operate from one.

Here’s your action plan to find the right solution that helps your team and your customers rather than hinder it. And to help build your case, we have developed and included an infographic showcasing the value of customer service on your brand.

When it’s time to bring your CMO into the picture, we have an action plan for them, too.

You might also be interested in:

  • Merkle
    2021 Adobe Commerce Checklist
    For B2C and B2B companies alike, the rigorous work of commerce experience transformation starts with solid planning and the support of key stakeholders across the organization.