What you’ll learn in this session:
A Look at Leading Tools to Drive CX Transformation
With the looming prospect of a cookieless future, evolving privacy regulations, fragmented customer data, and the accelerating complexities of identity management – not to mention the ever-changing expectations of consumers and business customers alike – marketing and IT leaders need powerful, agile tools to empower their CX ambitions.
In this webinar, several Merkle experts working on the leading edge of CX transformation weigh in on new and innovative solutions to these challenges. With a focus on personalization at scale, they discuss critical problems of data disruption and how these the tools can play a key role in connecting disparate customer profile data and activating it across your marketing technology stack.
Senior Director, Audience Science & Management, Merkle
VP, Growth Architect, Merkle
VP, AEP Practice Lead