The 2022 Marketing Transformation Blueprint

Original Presentation Date: Oct 27, 2021

Detailed overview

The new era of consumers expecting authentic, transparent, personal, and digital-first brand experiences requires brands to ditch the siloed business model and prepare for a full organizational transformation. This doesn’t just impact the marketing team, but also IT, product development, the supply chain, and more. Join us for The Next Normal as you map out how to meet business goals in 2022, and hear from experts on how to build the right foundation and structure for a customer-centric approach that resonates.

Join us for the latest session of The Next Normal webinar series, where we’ll discuss the new era of transparent, personal, and digital-first marketing and how brands can transform to meet these expectations.

Our presenters

Julie Roehm

Chief Marketing Officer, Party City

Miles West

Senior Director of Strategy, Merkle

Brett Terp

Senior Relationship Marketing Strategist, DEG, a Merkle Company