What is the blueprint for great CX in 2024?
What do business leaders and consumers think about today’s customer experiences? We wanted to find out, so we asked them directly.
Merkle conducted a global survey of 2,100 consumers and 820 business leaders to learn about their attitudes, expectations, and activation of customer experiences. Our respondents spanned 18 countries and 8 industries. We learned a lot–from customer perceptions on data usage by companies to how brands are incorporating AI in their CX strategies.
Access our reports today to get an in-depth look at the CX landscape and to learn how you can elevate your own CX strategy today.
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2,100
consumers surveyed globally
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820
business leaders surveyed across the global
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18
countries included in the survey data
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8
industries represented
-
-
2,100
consumers surveyed globally
-
820
business leaders surveyed across the global
-
18
countries included in the survey data
-
-
-
8
industries represented
-
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